McIlroy.club
An editorial hub at the exact-match club-tier domain.
McIlroy.club is a full editorial property covering Rory McIlroy's back-to-back 2026 Masters run — not a one-page lander. Swing analysis, travel guides, gear guides and streaming guides live alongside a cinematic hero video.
What it demonstrates
- A premium .club used as a genuine publication rather than a parked redirect.
- Multi-page editorial IA with internal links between guides and evergreen pillar pages.
- Hero-video storytelling that extends into the body copy instead of stopping at the fold.
Why it's featured
One of the clearest examples in the gallery of a TLD being treated as the brand itself — the site's identity and the URL reinforce each other.
Category
Sports. Gallery position: tile #02. The category is editorial — sites move between categories as what they demonstrate evolves. Full selection logic on the methodology page.